Xapner

Outreach and campaigns built around measurable enquiry and sales goals

Paid ads, search foundations, social management and campaign landing pages - with plain reporting and clear separation between our fees and your ad spend.

The challenge

Spending on ads without clear tracking or landing pages wastes budget.

How Xapner approaches it

We connect messaging, landing experience and campaign setup so you can see what is working - without promising results we cannot control.

What is included

  • Campaign setup: account structure, audiences, tracking pixels and conversion events
  • Ongoing management where agreed: budget pacing, creative testing and performance reporting
  • Meta (Facebook/Instagram) advertising setup and optional management
  • Google advertising setup and optional management
  • SEO foundations and sensible content structure on your site - not a guaranteed ranking programme
  • Social media management packages for consistent posting
  • Campaign landing pages aligned with ad messaging
  • Analytics and conversion tracking so you can see traffic sources and key actions
  • Ad spend is always separate - you pay platforms directly; our fees cover setup and management only
  • No guarantees on leads, sales or rankings; we focus on clear setup, testing and plain reporting

Typical delivery

  1. Goals and baseline. We clarify what you are selling, who you want to reach, and what counts as a conversion. Existing analytics and landing pages are reviewed.
  2. Setup and tracking. Accounts, pixels, audiences and landing experiences are configured so results can be measured - not guessed.
  3. Launch and learn. Campaigns go live with agreed budgets. Early data guides what to adjust in copy, creative or targeting.
  4. Report and improve. You receive practical summaries of spend, traffic and conversions. Recommendations stay grounded in what the data shows.

Questions about this service

Do you guarantee results?

No honest agency can guarantee a specific number of leads or sales. We focus on clear setup, testing, reporting and continuous improvement. Ad spend is separate from our management fees.